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  1. Library
  2. /Podcasts
  3. /Hard Fork
HHard Fork

Hard Fork sponsors and ad reads

Apple #644
Hosts: Kevin Roose, Casey Newton
Publisher: The New York Times

“Hard Fork” is a show about the future that’s already here. Each week, journalists Kevin Roose and Casey Newton explore and make sense of the latest in the rapidly changing world of tech. Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app.

~$5.2K
Estimated 30d gross ad earnings
$779–$36K · 23/23 reads
Jul 15–Aug 13 · episodes published
18
Unique Sponsors
31s
Avg promo duration
1.9%
Ad load (% runtime, last 5 eps)
Aug 10
Most recent

Who sponsors Hard Fork?

18 brands

Hard Fork has 38 quality-qualified public sponsor reads from 18 brands in AdReads, including LinkedIn, Google Cloud, and Framer. The most recent detected sponsor was Framer on Aug 10. This is an observed dataset, not a complete advertiser roster.

Sponsor changes over time

Last 4 months
May 2026
1 read
1
sponsors
NNew York Times GamesNew York Times Games1
Jun 2026
12 reads
11
sponsors

Recent reads

Grouped by episode and date · showing 21–38 of 38
+Follow Podcast
I
IBM
IBM
2
AAtlassian RovoAtlassian Rovo1
BBILTBILT1
Jul 2026
4 reads
3
sponsors
JJira by AtlassianJira by Atlassian2
IIBMIBM1
LLinkedInLinkedIn1
Aug 2026
21 reads
8
sponsors
GGoogle CloudGoogle Cloud5
FFramerFramer4
LLinkedInLinkedIn3
Open Model Wars + Claire Stapleton's Dishy Google Memoir + Substack's Slop Fight
Episode date Jul 31
1 read
JJira by Atlassian
Jira by Atlassian0:06-0:29
The teamwork graph in Jira by Atlassian gives your agents the full picture. What's been decided, what's in progress, what the spec actually says. The result? 44% more accurate agent results with 48% less token usage. Same team, smarter agents. Try it free at jira.dev. That's J-I-R-A dot D-E-V.
pre-rollno codeDetected Aug 5
Est. value ~$300 · range $49–$2K
The A.I. Trade Secrets War + Economists Say ‘We Must Act Now’ + HatGPT
Episode date Jul 17
2 reads
JJira by Atlassian
Jira by Atlassian51:32-51:58
This episode is supported by Jira Biatlassian. Your AI agent can write code in seconds, but if it doesn't know what you're trying to solve and why, those are simply seconds wasted. Jira provides the context agents need to do the right work the first time. Try it free at jira.dev. That's J-I-R-A dot D-E-V.
mid-rollno codeDetected Jul 18
Est. value ~$240 · range $36–$1.7K
JJira by Atlassian
Do Social Media Bans Work? + A Conversation About A.I. Consciousness + Tool Time
Episode date Jul 10
2 reads
IIBM
IBM25:50-26:23
The thing about AI for business, it may not automatically fit the way your business works. At IBM, we've seen this firsthand. But by embedding AI across HR, IT, and procurement processes, we've reduced costs by millions, slash repetitive tasks, and freed thousands of hours for strategic work. Now we're helping companies get smarter by putting AI where it actually pays off, deep in the work that moves the business. Let's create smarter business, IBM.
pre-rollno codeDetected Jul 11
Est. value ~$220 · range $32–$1.5K
‘The Daily’ and ‘The Opinions’: How A.I. Is Changing Loneliness and Taste
Episode date Jun 26
5 reads
LLinkedIn
LinkedIn17:34-18:13
Running a small business means every hire matters, but finding great talent isn't easy. That's why LinkedIn built HiringPro, your new hiring partner that screens candidates for you. So instead of sorting through applications, you spend your time talking to candidates who are actually a good fit. With HiringPro, you can hire with confidence knowing you're getting the best talent for your business. In fact, those hiring with LinkedIn are 24% less likely to need to reopen a role within twelve months compared to the leading competitor. Join the 2,700,000 small businesses using LinkedIn to hire. Get started by posting your job for free at linkedin.com/hardfork. Terms and conditions apply.
mid-rollno codeDetected Jun 26
‘Hard Fork’ Live, Part 3: Differing Visions of an A.I. Future
Episode date Jun 19
1 read
IIBM
IBM—
unknownno codeDetected Jun 19
Est. value ~$220 · range $32–$1.5K
‘Hard Fork’ Live, Part 1: Satya Nadella and Cindy Cohn
Episode date Jun 12
3 reads
IIBM
IBM0:04-0:25
pre-rollno codeDetected Jun 12
Est. value ~$220 · range $32–$1.5K
Hot I.P.O Summer + What Is A.I. Doing to Math? + HatGPT
Episode date Jun 5
3 reads
AAtlassian Rovo
Atlassian Rovo—-0:30
pre-rollno codeDetected Jun 5
Est. value ~$220 · range $32–$1.5K
A.I. Safety Is So Back + Mythos Mayhem with Nikesh Arora + Hot Mess Express
Episode date May 15
1 read
NNew York Times Games
New York Times Games—-0:12
pre-rollno codeDetected May 16
Est. value ~$220 · range $32–$1.5K
← Previous12

Sponsor history

Brands with quality-qualified reads detected on Hard Fork
LLinkedIn
LinkedIn5 reads
HR & Recruiting
Post your job for free
mid-rollno codeLatest Aug 10
GGoogle Cloud
Google Cloud5 reads
SaaS
No offer found
mid-rollno codeLatest Aug 10
FFramer
Framer4 reads
SaaS
30% off a Framer Pro annual plan
mid-rollno codeLatest Aug 10
JJira by Atlassian
Jira by Atlassian4 reads
SaaS
No offer found
mid-rollno codeLatest Aug 5
UUniversity of Notre Dame
University of Notre Dame3 reads
Education
No offer found
mid-rollno codeLatest Aug 10
IIBM
IBM3 reads
SaaS
No offer found
pre-rollno codeLatest Jul 11
CComcast Business
Comcast Business2 reads
Telecommunications
No offer found
mid-rollno codeLatest Aug 10
NNew York Times Games
New York Times Games2 reads
Media & Entertainment
No offer found
mid-rollno codeLatest Jun 12
SSouthern New Hampshire University
Southern New Hampshire University1 read
Education
No offer found
post-rollno codeLatest Aug 5
NNASDAQ
NASDAQ1 read
Education
No offer found
mid-rollno codeLatest Aug 5
DDell
Dell1 read
Consumer Goods
*Dell Pro laptop offers distraction-free, battery-optimized performance for focused work*
mid-rollno codeLatest Jun 26
YYouTube
YouTube1 read
Media & Entertainment
*YouTube offers marketers brand building and sales results on one platform*
mid-rollno codeLatest Jun 26
CChrome Enterprise
Chrome Enterprise1 read
Technology
*Chrome Enterprise protects businesses from threats with controls and proactive protections*
pre-rollno codeLatest Jun 26
EEnterprise
Enterprise1 read
Travel
*Chrome Enterprise protects business data with controls, reports, and phishing prevention*
pre-rollno codeLatest Jun 26
TThe Athletic
The Athletic1 read
Media & Entertainment
No offer found
mid-rollno codeLatest Jun 12
AAtlassian Rovo
Atlassian Rovo1 read
SaaS
No offer found
pre-rollno codeLatest Jun 5
BBILT
BILT1 read
Financial Services
No offer found
mid-rollno codeLatest Jun 5
RRippling
Rippling1 read
HR & Recruiting
No offer found
mid-rollno codeLatest Jun 5
Jira by Atlassian71:57-72:24
Jira by Atlassian isn't just for tracking work anymore. It's how dev teams stay in control when AI agents are executing on the work. Assign to your favorite agent and the agent gets full context from across your stack right away. A pull request surfaces when it's ready. You stay in the loop and out of the weeds. See how teams are shipping with agents at jira.dev. That's J-I-R-A dot D-E-V.
mid-rollno codeDetected Jul 18
Est. value ~$240 · range $36–$1.7K
LLinkedIn
LinkedIn61:56-62:37
Running a small business means every hire matters, but finding great talent isn't easy. That's why LinkedIn built Hiring Pro, your new hiring partner that screens candidates for you. So instead of sorting through applications, you spend your time talking to candidates who are actually a good fit. With Hiring Pro, you can hire with confidence knowing you're getting the best talent for your business. In fact, those hiring with LinkedIn are 24% less likely to need to reopen a role within 12 months compared to the leading competitor. Join the 2.7 million small businesses using LinkedIn to hire. Get started by posting your job for free at linkedin.com slash hardfork. Terms and conditions apply.
mid-rollno codeDetected Jul 11
Est. value ~$240 · range $36–$1.7K
Est. value ~$240 · range $36–$1.7K
YYouTube
YouTube18:08-18:43
Marketers have always had to choose: build your brand, or drive sales. With YouTube, you can do both. It's where the most trusted creators and powerful AI converge to create and convert demand for your brand. That's why YouTube drives higher long term return on ad spend versus TV, paid social, or streaming. There's no more choosing between brand or results. With one platform, you get both. Learn more at g.co/business/youtube.
mid-rollno codeDetected Jun 26
Est. value ~$240 · range $36–$1.7K
DDell
Dell31:15-31:50
When you're at work, you never know when you'll be interrupted. But with the Dell Pro powered by Intel Core Ultra with vPro, no matter what distracts you, your laptop won't. It's battery optimized for the way you work with built-in intelligence that quiets distractions when you need to focus. Your laptop will help keep you locked in even when it's bring your dog to work day. Built for those who stay in the flow. The Dell Pro, built for you. Dell.com/dell-pro.
mid-rollno codeDetected Jun 26
Est. value ~$330 · range $54–$2.3K
CChrome Enterprise
Chrome Enterprise—
The browser is your business's first line of defense against online threats. Keep your employees and data safe with Chrome Enterprise, the most trusted enterprise browser. Create controls that enforce company policies, like rules that prevent employees from printing, pasting, or sharing company data. Access in-depth reports that show the apps and extensions your employees are using and where data is going and coming from, and prevent phishing and malware attacks from reaching your employees with automatic proactive protections. Visit chromeenterprise.google to learn more.
pre-rollno codeDetected Jun 26
Est. value ~$220 · range $32–$1.5K
EEnterprise
Enterprise—
The browser is your business's first line of defense against online threats. Keep your employees and data safe with Chrome Enterprise, the most trusted enterprise browser. Create controls that enforce company policies, like rules that prevent employees from printing, pasting, or sharing company data. Access in-depth reports that show the apps and extensions your employees are using and where data is going and coming from, and prevent phishing and malware attacks from reaching your employees with automatic proactive protections. Visit chromeenterprise.google to learn more.
pre-rollno codeDetected Jun 26
Est. value ~$220 · range $32–$1.5K
N
New York Times Games
New York Times Games35:03-35:59
mid-rollno codeDetected Jun 12
Est. value ~$240 · range $36–$1.7K
TThe Athletic
The Athletic43:37-44:11
mid-rollno codeDetected Jun 12
Est. value ~$240 · range $36–$1.7K
B
BILT
BILT51:50-52:20
mid-rollno codeDetected Jun 5
Est. value ~$240 · range $36–$1.7K
RRippling
Rippling52:21-52:46
mid-rollno codeDetected Jun 5
Est. value ~$240 · range $36–$1.7K

What sponsors are featured on similar podcasts?

5 brands

Sponsors detected on similar podcasts but not in the current AdReads record for Hard Fork

SShopify
Shopify
Detected on The Vergecast
IIndeed
Indeed
Detected on The Vergecast
MMint Mobile
Mint Mobile
Detected on The Vergecast
TThe Home Depot
The Home Depot
Detected on The Vergecast
OOdoo
Odoo
Detected on The Vergecast