AG
Week of July 27–August 2, 2026 · UTC
Weekly archive

Most-detected podcast advertisers this week: Jul 27–Aug 2, 2026

Shane Company led the week with 59 detected ad reads across 44 podcasts. Overall, AdReads detected 2,180 ad reads across 389 podcasts and 772 sponsors during the completed UTC week.

Ad reads
2,180
+302% vs. prior week
Sponsors
772
+146% vs. prior week
Podcasts
389
+151% vs. prior week
Timed ad minutes
1,484
+233% vs. prior week
100% duration coverage

Podcast leaders

The shows carrying the most advertising, by volume, total time, and share of episode runtime.

Most ad reads

Read count
  1. 1Show Archives – Armed American Radio |40 reads
  2. 2History Daily28 reads
  3. 3The President's Daily Brief23 reads
  4. 4Toni and Ryan22 reads
  5. 5Meditation for Anxiety22 reads

Most ad time

Total timed inventory
  1. 1The President's Daily Brief20m 07s
  2. 2Ten Percent Happier with Dan Harris18m 41s
  3. 3Show Archives – Armed American Radio |18m 31s
  4. 4Bongino Report Early Edition with Evita17m 43s
  5. 5Jill on Money with Jill Schlesinger17m 29s

Highest ad load

Share of episode runtime
  1. 1Kim Komando Daily Tech Update5 measured episodes28%
  2. 2Happier with Gretchen Rubin5 measured episodes18%
  3. 3Marketplace All-in-One5 measured episodes15.9%
  4. 4The Best One Yet5 measured episodes15.6%
  5. 5Morning Wire5 measured episodes14.4%

Lowest measured ad load

Share of episode runtime
  1. 1Beyond the Bump3 measured episodes0.2%
  2. 2Distractible4 measured episodes0.3%
  3. 3Embracing Digital Transformation5 measured episodes0.3%
  4. 4How to Spanish Podcast3 measured episodes0.4%
  5. 5Sleepy History5 measured episodes0.5%

The busiest advertisers, the brands buying longer reads, and first-time appearances.

Top sponsors

Most reads
  1. 1Shane Company44 podcasts59
  2. 2Grainger18 podcasts37
  3. 3Progressive18 podcasts34
  4. 4Quince20 podcasts31
  5. 5Flexcar19 podcasts31

Longest reads

Average · min. 2 reads
  1. 1Allegiance Gold2 timed1m 51s
  2. 2True Diagnostic2 timed1m 31s
  3. 3Tax Network USA2 timed1m 29s
  4. 4Ground News3 timed1m 29s
  5. 5Nutrafol2 timed1m 28s

New this week

First detected appearance
  1. 1Flexcar19 podcasts31
  2. 2Sky News3 podcasts18
  3. 3Gates Foundation12 podcasts15
  4. 4IKEA11 podcasts11
  5. 5Facebook8 podcasts11

Category and objective mix

Where ads ran, which advertisers were active, and what the ads aimed to achieve.

Podcast categories

Share of weekly reads
  1. 1News473 · 22%
  2. 2Business282 · 13%
  3. 3Sports208 · 10%
  4. 4Comedy179 · 8%
  5. 5History142 · 7%

Sponsor categories

Share of weekly reads
  1. 1Food & Beverage211 · 10%
  2. 2Media & Entertainment191 · 9%
  3. 3Health & Wellness169 · 8%
  4. 4E-commerce168 · 8%
  5. 5Financial Services145 · 7%

Ad objectives

Share of classified reads
  • Direct response1,187 · 55%
  • Brand awareness720 · 33%
  • Tune-in269 · 12%

2,176 of 2,180 reads classified (100% coverage). 4 unclassified reads excluded from shares.

Weekly standouts

One unusually long read, plus the promo codes heard most often.

Longest individual read
2m 32s
Alchemist
on The Darin Olien Show

“Get ready to start living your super life. Before we get into today's episode, I want to acknowledge the company helping to support this conversation, Alchemist. You know, most of us spend so much energy thinking about what we put into our…”

Open ad read

Top promo codes

105 qualifying codes
  1. 1SXMSimpliSafeSave 50% on your new system with professional monitoring6 reads3 shows
  2. 2AUDIOBombas20% off your first purchase4 reads3 shows
  3. 3PODCASTStamps.comsave up to 90% off carrier rates and a free welcome gift4 reads2 shows
  4. 4MARKETPLACEEven Realities10% off3 reads1 show
  5. 5VINCEFast Growing Trees20% off your first purchase3 reads1 show

Methodology and freshness

This report summarizes 2,180 public podcast ad reads detected by AdReads during July 27–August 2, 2026, a Monday-through-Sunday UTC window. Rankings reflect activity detected in the AdReads dataset—not estimated advertiser spend or total market share. Timing was available for 2,180 reads (100%); the latest included detection was Aug 2, 2026, 8:35 AM UTC. Ad objective shares are calculated across the 2,176 reads with a classified objective. Among podcasts with qualifying reads detected this week, ad load is unique occupied public-ad time divided by total runtime across each show's latest five measured episodes published before the report cutoff. Overlapping reads count once; leaderboards require at least three episodes with valid runtime and timing data.