Mazda on 99% Invisible
100 Objects #4: Lowe's Gas Bag
Estimated current placement value
Low confidenceWhat a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:30 · Unknown · pre-roll.
Transcript
Mazda has been named Consumer Reports' safest new car brand. It starts with our approach. Every Mazda comes standard with proactive safety features, so you're more aware of what's around you, more focused on the road ahead, and ready before problems ever start. Mazda, more of what matters most to you. Go to mazdausa.com to learn more. Consumer Reports does not endorse or promote any product.
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Mazda: Standard proactive safety features and its recognition as Consumer Reports'… · Jun 9–Jul 17, 2026
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Recent reads from this sponsor outside this campaign
Mazda: Standard proactive safety features and its recognition as Consumer Reports'… · Jun 9–Jul 17, 2026
Mazda's standard proactive safety features and its recognition as Consumer Reports' safest new car brand.
Mazda sponsor landing page on 99% Invisible
Mazda landing page captured for its sponsorship on 99% Invisible.
