AG

Mazda on Dateline NBC

Dateline NBCJuly 29, 2026

Talking Dateline: The Mushroom Mystery

0:27
post-roll
Keith Morrison
NBC News
July 29, 2026
Announcer-readBrand awarenessBaked-in adAutomotive
0:00 / 0:27
@ 33:11 in ep

Estimated current placement value

Low confidence
~$6,000range $600–$55,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 10 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 0:27 · Announcer-read · post-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Mazda has been named Consumer Reports' safest new car brand. It starts with our approach. Every Mazda comes standard with proactive safety features so you're more aware of what's around you, more focused on the road ahead, and ready before problems ever start. Mazda. More of what matters most to you. Go to mazdausa.com to learn more. Consumer Reports does not endorse or promote any product.

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Mazda sponsor landing page on Dateline NBC

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mazdausa.com/

Episode

Dateline NBC
Talking Dateline: The Mushroom Mystery
Host: Keith Morrison
Publisher: NBC News