IBM on Smart Talks with IBM

Smart Talks with IBMJune 2, 2026

Inside the Octagon: How AI Brings UFC’s Fastest Moments into Focus

0:15
post-roll
Malcolm Gladwell
Pushkin Industries and iHeartPodcasts
June 2, 2026
Host-read (by Malcolm Gladwell)Brand awarenessBaked-in adSaaS
0:00 / 0:15
@ 46:53 in ep

Estimated current placement value

Low confidence
~$170range $27$1,100

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 0:15 · Host-read (by Malcolm Gladwell) · post-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

I'm Malcolm Gladwell. This is a paid advertisement from IBM. The conversations on this podcast don't necessarily represent IBM's positions, strategies, or opinions.

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Malcolm Gladwell hosts a paid advertisement segment for IBM

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Episode

Smart Talks with IBM
Inside the Octagon: How AI Brings UFC’s Fastest Moments into Focus
Host: Malcolm Gladwell
Publisher: Pushkin Industries and iHeartPodcasts