Columbia on The Rest Is Science

The Rest Is ScienceMay 31, 2026

Michael Discovered A New Way To Make Twins

0:30
post-roll
Hannah Fry, Michael Stevens
Goalhanger
May 31, 2026
UnknownBrand awarenessBaked-in adApparel & Fashion
0:00 / 0:30
@ 47:46 in ep

Estimated current placement value

Low confidence
~$120range $18$830

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 0:30 · Unknown · post-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

You can't reason with the sun. Trust us. We've tried. This summer, it's time to put that angry ball of fire on mute. Columbia's OmniShade technology is engineered to protect you from the sun's harsh rays that can burn and damage your skin. The sun is relentless, but so is our gear. Level up your summer at columbia.com to spend more time outside and less time slathering on aloe lotion. You're welcome. Columbia, engineered for whatever.

Auto-transcribed · verbatim audio matches · Report an error

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Columbia's OmniShade technology is engineered to protect you from the sun's harsh rays that can burn and damage your skin.

6 promos·5 shows

Columbia sponsor landing page on The Rest Is Science

Columbia sponsor landing page advertised on The Rest Is Science

Columbia landing page captured for its sponsorship on The Rest Is Science.

columbia.com/

Episode

The Rest Is Science
Michael Discovered A New Way To Make Twins
Hosts: Hannah Fry, Michael Stevens
Publisher: Goalhanger