AG

Columbia on The Vergecast

The VergecastJune 2, 2026

Nvidia just started a new chip war

0:24
post-roll
Nilay Patel, David Pierce
The Verge
June 2, 2026
UnknownBrand awarenessBaked-in adApparel & Fashion
0:00 / 0:24
@ 30:53 in ep

Estimated current placement value

Low confidence
~$120range $18–$830

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 0:24 · Unknown · post-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

This summer, it's time to put that angry ball of fire on mute. Columbia's OmniShade technology is engineered to protect you from the sun's harsh rays that can burn and damage your skin. The sun is relentless, but so is our gear. Level up your summer at columbia.com to spend more time outside and less time slathering on aloe lotion.

Auto-transcribed · verbatim audio matches · Report an error

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Part of campaign

Columbia: Podcast advertising · May 15–Jun 7, 2026

Columbia's OmniShade technology is engineered to protect you from the sun's harsh rays that can burn and damage your skin.

3 promos·3 shows

Episode

The Vergecast
Nvidia just started a new chip war
Hosts: Nilay Patel, David Pierce
Publisher: The Verge