Anthropic: Claude, an AI assistant with a CoWork feature on How I Built… · Variant D187B2A8 · Jul 9–30, 2026

New
Anthropic

The campaign promotes Claude, an AI tool from Anthropic, as a collaborator that enhances thinking, helps organize information, and streamlines complex and operational tasks.

Jul 9, 2026
First seen
Jul 30, 2026
Last seen
3
Reads
1
Shows
1
Active months
1:16
Avg. length

13-week activity

Public campaign reads by observed week

through Aug 3
1
1
1

Renewal signals

30 dayPending
60 dayPending
90 dayPending
Promo-code persistence

No recurring promo code was observed.

Core offer

Claude, an AI assistant with a CoWork feature.

Creative angle

Problem-solution and productivity enhancement.

Shows

Where the campaign appeared

Placements

mid-roll3

Categories

Representative reads

Examples across the campaign

Example transcript

The read that best represents this campaign's recurring script

View promo
How I Built This with Guy Raz·Advice Line with Jeni Britton of Jeni's Splendid Ice Creams (2025)
Est. value ~$450range $72$3Klow confidence
Our presenting sponsor today is Anthropic, the team behind Claude. I've been using Claude when I'm prepping for interviews, and it's become one of those tools that helps me get out of the messy middle faster. I can be looking at a founder's timeline, trying to understand what happened when, which early decisions mattered, what the real turning points were, and where the story actually starts. And instead of just giving me a quick summary, Claude helps me work through the material and find the thread, the thing that connects where someone started to where they ended up. And that's what I love about it. Claude doesn't just give me answers. It helps me think through the problem and organize what I already know and get to better questions. Claude is the AI for minds that don't stop at good enough. It's the collaborator that actually understands your entire workflow and thinks with you. Whether you're debugging code at midnight or strategizing your next business move, Claude extends your thinking to tackle the problems that matter. And now, with CoWork, you can use Claude to help with the operational work that piles up too. Point it at a folder on your computer, or connect tools like Google Drive, Gmail, and Slack. Describe what you need, and it can help organize files, build spreadsheets, draft reports from scattered notes, and queue up tasks so you can come back to finished work. So whether you're in deep research, prepping for a conversation, thinking through strategy, or just trying to hand off the busy work that slows everything down, Claude helps you keep moving. For problems worth solving, get started with Claude at claude.ai.hibt.

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These signals describe observed podcast advertising activity. Per-read dollar figures are directional current placement proxies—not historical campaign spend, reach, conversions, or return on investment.