Mountain Dew on This Past Weekend w/ Theo Von

This Past Weekend w/ Theo VonJune 25, 2026

#665 - Jeff Bridges

0:53

pre-roll

Theo Von

June 25, 2026

Host-read (by Theo Von)Brand awarenessBaked-in adFood & Beverage

0:00 / 0:53

@ 0:25 in ep

Estimated current placement value

Low confidence

~$5,400range $1,100–$36,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 50 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:53 · Host-read (by Theo Von) · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08

Methodology and limitations →

Transcript

And an iconic summer like this deserves an iconic drink. I'm talking about Mountain Dew. An American original. From their beginnings in the foothills of Tennessee to the biggest Fourth of July yet, the refreshing citrus kick of Mountain Dew is a perfect companion to your American summer adventures. USA, baby. And when I get that taste of Mountain Dew, it just makes my ankles start talking to each other. Enjoy the refreshing kick of Mountain Dew, an American original, tasting great since '48. Look for American Dew limited time packaging or find it in stores near you at mountaindew.com. That's Mountain Dew dot com.

Auto-transcribed · verbatim audio matches · Report an error

More from this campaign

Mountain Dew: Celebrated as an American original with limited time summer packaging · Jun 25–30, 2026

1 promo

This Past Weekend w/ Theo Von · Host: Theo Von · #666 - Sen. John Kennedy

Est. value ~$5.4Krange $1.1K–$36Klow confidence

pre-rollJul 1

More from Mountain Dew

Recent reads from this sponsor outside this campaign

4 promos

Your Mom's House with Christina P. and Tom Segura · Hosts: Christina Pazsitzky, Tom Segura · Let Cops Drink & Drive w/ Matt McCusker | Your Mom's House Ep. 870

mid-rollAug 5

Your Mom's House with Christina P. and Tom Segura · Hosts: Christina Pazsitzky, Tom Segura · Let Cops Drink & Drive w/ Matt McCusker | Your Mom's House Ep. 870

mid-rollAug 5

The MeatEater Podcast · Host: Steven Rinella · Ep. 910: Steve Eats Narwhal, Wetlands in Distress, and Wag Bags!

Est. value ~$1.8Krange $360–$12Klow confidence

mid-rollAug 4

The MeatEater Podcast · Host: Steven Rinella · Ep. 909: Game On, Suckers! MeatEater Trivia CCXXVII

Est. value ~$1.8Krange $360–$12Klow confidence

mid-rollAug 4

Part of campaign

Mountain Dew: Celebrated as an American original with limited time summer packaging · Jun 25–30, 2026

Mountain Dew celebrated as an American original with limited time summer packaging

2 promos·1 show

Mountain Dew sponsor landing page on This Past Weekend w/ Theo Von

Mountain Dew sponsor landing page advertised on This Past Weekend w/ Theo Von

Mountain Dew landing page captured for its sponsorship on This Past Weekend w/ Theo Von.

mountaindew.com/

Episode

This Past Weekend w/ Theo Von

#665 - Jeff Bridges

Host: Theo Von

Publisher: Theo Von