Miller Lite on The Dan Patrick Show
Hour 2 – Jon Blau, Courtney Cronin
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What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
Methodology and limitations →Transcript
And Pro Plans. I think I've come up with a new expression. I just have to let Miller Lite know about this. Game time, Miller time, my time. I think I've got it. I think I've got my slogan there. You go to a barbecue, go over for a cookout, whatever it is that you're going to a neighbor's house. Maybe they're coming to your house. Make sure that you're ready. You are armed and dangerous with Miller Lite. MillerLite.com slash Patrick. You're going to go and be the host with the mostest. A true American Pilsner, the original light beer. They've been doing it since 1975. The taste that you can depend on. My goal was always to make game day legendary. And I think I accomplished that because when I show up, I don't show up empty handed and you don't leave empty handed because I make sure I have Miller Lite. 96 calories, just 3.2 grams of carbs per 12 ounces. It's a beer trusted by beer lovers for 50 years now. Make game day legendary.
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Methodology and limitations →Miller Lite sponsor landing page on The Dan Patrick Show
Miller Lite landing page captured for its sponsorship on The Dan Patrick Show.