Michael's on Toni and Ryan
Ryan Brought A Magician Home
Estimated current placement value
Low confidenceWhat a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 1:19 · Host-read (by Toni Lodge, Ryan Jon) · pre-roll.
Transcript
This episode is sponsored by Michael's, your destination for all things birthday parties. You've got no idea how excited I am about this. This is so, so great. Great job not swearing, Tone. Yeah. All things, everyone thinks Michael's is just arts and crafts, but their party shop is actually massive with an assortment of over... 4,500 party supplies and balloons. Right. And get this, 60 plus themes starting at just 99 cents. They just dropped prices on hundreds of items as well. So everything you need. Yep. So whether it's a kid's party or for the adults, they've got it. And the licensed stuff is what gets me bluey, rodeo, soccer, rainbow, all the themes your kids are actually asking for. And blue is the hot topic at the moment, eh? Yeah. The easiest part is how you shop at same-day delivery or you can buy online and pick up in-store. And free helium inflation for balloons on select styles. And the helium, that's where they get – that's the expensive part and that is free. That's a huge win. Crazy. Such a win if you've ever tried to blow up 50 balloons yourself, which I know there are only two people in this room. One of them has. Yeah. Party, balloons, decor, DIY, all under one roof. Michael's. Everything to celebrate anything. Visit Michael's in-store or shop online now.
More from this campaign
Michael's: 60+ party themes starting at 99 cents, dropped prices on hundreds of items, and… · Jul 8–19, 2026
More from Michael's
Recent reads from this sponsor outside this campaign
Michael's: 60+ party themes starting at 99 cents, dropped prices on hundreds of items, and… · Jul 8–19, 2026
60+ party themes starting at 99 cents, dropped prices on hundreds of items, and free helium inflation for select balloons.
