JCPenney on Behind the Bastards

Behind the BastardsAugust 1, 2026

It Could Happen Here Weekly 243

0:30
mid-roll
Robert Evans
Cool Zone Media and iHeartPodcasts
August 1, 2026
Host-read (by Robert Evans)Direct responseBaked-in adEducation
0:00 / 0:30
@ 1:56 in ep

Estimated current placement value

Low confidence
~$1,300range $270$9,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:30 · Host-read (by Robert Evans) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

You know what's surprisingly satisfying? Handling the whole back-to-school list all in one place. JCPenney. They've got the national fashion brands and trending items kids want, like Nike, Levi's, Adidas, all at surprisingly great prices. Plus, everyday fines for everyone else in the house, including you. With thousands of items under $10, like shirts and shorts, you can get more without spending more than you planned. New JCPenney Rewards Access members also get a $10 cash pass to use that same day. So head to a JCPenney store or shop jcpenney.com. Yes, JCPenney.

Auto-transcribed · verbatim audio matches · Report an error

JCPenney sponsor landing page on Behind the Bastards

JCPenney sponsor landing page advertised on Behind the Bastards

JCPenney landing page captured for its sponsorship on Behind the Bastards.

jcpenney.com/

Episode

Behind the Bastards
It Could Happen Here Weekly 243
Host: Robert Evans
Publisher: Cool Zone Media and iHeartPodcasts