Insperity on Planet Money
Planet MoneyJuly 29, 2026
How to beat the resource curse in Norway (Summer School)
0:12
mid-roll
Alexi Horowitz-Ghazi, Robert Smith
NPR
July 29, 2026
Announcer-readBrand awarenessBaked-in adHR & Recruiting
0:00 / 0:12
@ 5:26 in ep
Estimated current placement value
Low confidence~$240range $36–$1,700
What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:12 · Announcer-read · mid-roll.
Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →Transcript
This message comes from Insperity. Providing HR services and technology from payroll, benefits, and HR compliance to talent development. Learn more at insperity.com slash HR matters.
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Episode
Planet Money
How to beat the resource curse in Norway (Summer School)
Hosts: Alexi Horowitz-Ghazi, Robert Smith
Publisher: NPR