California State Parks Division of Boating and Waterways on Quest for Success
The Three C's of Resilience
Estimated current placement value
What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
Methodology and limitations →Transcript
Whether you're on the lake, on the river, or on the bay, heading out with friends, or casting a line in your favorite fishing spot, when you hop on board for an afternoon on the water, make sure everyone's on board with wearing a life jacket. Because no matter how you spend your time out there, the best days on the water are the ones where everyone comes home safe. Life jackets save lives. Get on board. A message from the California State Parks Division of Boating and Waterways.
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California State Parks Division of Boating and Waterways: Wearing life jackets · Jul 28–Aug 17, 2026
More from California State Parks Division of Boating and Waterways
Recent reads from this sponsor outside this campaign
Estimated current placement value
What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
Methodology and limitations →California State Parks Division of Boating and Waterways: Wearing life jackets · Jul 28–Aug 17, 2026
Wearing life jackets
