Capital One on Planet Money

Planet MoneyJuly 31, 2026

What makes a toy go viral

0:14
post-roll
Alexi Horowitz-Ghazi, Robert Smith
NPR
July 31, 2026
Announcer-readBrand awarenessBaked-in adFintech
0:00 / 0:14
@ 28:01 in ep

Transcript

This message comes from Capital One. Capital One offers checking accounts with no fees or minimums. What's in your wallet? Terms apply. See CapitalOne.com slash BankGuy for details. Capital One N.A. Member FDIC.

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Estimated ad cost

~$120range $18$830

Estimate of what a similar one-episode podcast ad would cost based on rank, placement, and duration

Methodology and limitations →

Capital One sponsor landing page on Planet Money

Capital One sponsor landing page advertised on Planet Money

Capital One landing page captured for its sponsorship on Planet Money.

capitalone.com/BankGuy

Episode

Planet Money
What makes a toy go viral
Hosts: Alexi Horowitz-Ghazi, Robert Smith
Publisher: NPR