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BetterHelp on Up First

Up FirstAugust 3, 2026

Blanche Rescinds 'Anti-Weaponization Fund', Iran Strikes Off, Midwest Primaries

0:28
mid-roll
Leila Fadel, Steve Inskeep, Michel Martin, A Martinez, Ayesha Rascoe, Scott Simon
Speaker
NPR
August 3, 2026
Announcer-readDirect responseDynamic insertionHealth & Wellness
0:00 / 0:28
@ 0:57 in ep

Estimated current placement value

Low confidence
~$12,000range $1,200–$110,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 10 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:28 · Announcer-read · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

This message comes from BetterHelp. One of the hardest parts about starting therapy? Not knowing what to expect. Instead of listening to an ad, hear from the people who've actually been there. Visit BetterHelp.com slash reviews to explore real client reviews that are updated every day. With an average live therapy session rating of 4.9 out of 5, based on more than 1.7 million client session reviews, the feedback speaks for itself. Visit BetterHelp.com slash reviews.

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Episode

Up First
Blanche Rescinds 'Anti-Weaponization Fund', Iran Strikes Off, Midwest Primaries
Hosts: Leila Fadel, Steve Inskeep, Michel Martin, A Martinez, Ayesha Rascoe, Scott Simon
Publisher: NPR