Bayer on Science Friday

Science FridayJuly 27, 2026

The Black women codebreakers of the Cold War

0:14
pre-roll
Ira Flatow
Science Friday and WNYC Studios
July 27, 2026
Announcer-readBrand awarenessBaked-in adHealthcare
0:00 / 0:14
@ 0:31 in ep

Estimated current placement value

Low confidence
~$220range $32$1,500

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:14 · Announcer-read · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

WNYC is supported by Bear. Science is about asking questions, testing, trying again. It's not easy, but it's relentless. It evolves, and that's why science delivers. Learn more at sciencedelivers.com.

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Bayer: Science delivers · Jun 12–Jul 31, 2026

Science delivers

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Episode

Science Friday
The Black women codebreakers of the Cold War
Host: Ira Flatow
Publisher: Science Friday and WNYC Studios