ZIP System on Freakonomics Radio

Freakonomics RadioJuly 31, 2026

683. In the New Space Race, Who Makes the Rules?

0:29
pre-roll
Stephen J. Dubner
Freakonomics Radio + Stitcher
July 31, 2026
Host-read (by Stephen J. Dubner)Brand awarenessBaked-in adEducation
0:00 / 0:29
@ 1:04 in ep

Estimated current placement value

Low confidence
~$1,200range $240$8,100

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:29 · Host-read (by Stephen J. Dubner) · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Freakonomics Radio is sponsored by Zip System. Zip System building enclosures are designed as one integrated roof and wall system that makes it faster and easier to create a tight, dry building enclosure. Instead of a mix-and-match approach, all components work together as one system, eliminating the need for house wrap and felt. Because they keep your build protected against weather starting from day one, that means fewer steps and less opportunities for delays. Explore their family of products and learn more at ZipSystem.com.

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ZIP System sponsor landing page on Freakonomics Radio

ZIP System sponsor landing page advertised on Freakonomics Radio

ZIP System landing page captured for its sponsorship on Freakonomics Radio.

zipsystem.com/

Episode

Freakonomics Radio
683. In the New Space Race, Who Makes the Rules?
Host: Stephen J. Dubner
Publisher: Freakonomics Radio + Stitcher