WorkOS on The Pragmatic Engineer Podcast

How Kent Beck shapes the software engineering industry

0:32
mid-roll
Gergely Orosz
Host
Gergely Orosz
July 1, 2026
Host-read (by Host)Brand awarenessBaked-in adSaaS
0:00 / 0:32
@ 82:50 in ep

Estimated current placement value

Low confidence
~$330range $54$2,300

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:32 · Host-read (by Host) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Building on solid primitives is exactly what our seasonal sponsor, WorkOS, is all about. If you're building any SaaS, especially an AI product, sooner or later you'll need to build enterprise features — things like auth for apps and agents. WorkOS handles it: SSO, SCIM, fine-grained authorization built for how agents actually operate. The fastest growing AI companies — Anthropic, OpenAI, Cursor, and Perplexity — already trust WorkOS to solve these problems. Check out workos.com.

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WorkOS sponsor landing page on The Pragmatic Engineer Podcast

WorkOS sponsor landing page advertised on The Pragmatic Engineer Podcast

WorkOS landing page captured for its sponsorship on The Pragmatic Engineer Podcast.

workhorse.com/

Episode

The Pragmatic Engineer Podcast
How Kent Beck shapes the software engineering industry
Host: Gergely Orosz
Publisher: Gergely Orosz