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Whole Foods Market on Wait Wait... Don't Tell Me!

Wait Wait... Don't Tell Me!August 1, 2026

Betting on a graveyard of Cybertrucks with Mary Roach

0:30
mid-roll
Peter Sagal
NPR
August 1, 2026
Announcer-readBrand awarenessBaked-in adFood & Beverage
0:00 / 0:30
@ 31:46 in ep

Estimated current placement value

Low confidence
~$960range $180–$6,600

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:30 · Announcer-read · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

This message comes from Whole Foods Market. Save on seasonal favorites at Whole Foods Market. Start at the vibrant produce department stocked with organic fruits and veggies, then head to prepared foods for easy grab-and-go lunches and dinners. There's so many ways to save those yellow. Sale signs are just about everywhere. Plus, Prime members can find extra in-store deals every Tuesday and Friday. And the low-priced 365 by Whole Foods Market brand never sacrifices on quality. Save today and every day at Whole Foods Market.

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Episode

Wait Wait... Don't Tell Me!
Betting on a graveyard of Cybertrucks with Mary Roach
Host: Peter Sagal
Publisher: NPR