AG

Wells Fargo on 99% Invisible

99% InvisibleJune 30, 2026

Transatlantic Fiber-Optic Expialidocious

0:22
mid-roll
Roman Mars
Host
Roman Mars
June 30, 2026
Host-read (by Host)Direct responseDynamic insertionFinancial Services
0:00 / 0:22
@ 24:32 in ep

Estimated current placement value

Low confidence
~$1,300range $270–$9,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:22 · Host-read (by Host) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

People with the Wells Fargo active cash credit card prefer to pay because they earn unlimited 2% cash rewards on purchases. Advertiser: Okay. Rock, paper, scissors for it. Rock, paper, scissors for it. No. Host: The Wells Fargo active cash credit card. Visit wellsfargo.com/activecash. Terms apply.

Auto-transcribed · verbatim audio matches · Report an error

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Part of campaign

Wells Fargo: Active Cash card earns unlimited 2% cash rewards on purchases · Jun 29–Jul 3, 2026

Wells Fargo Active Cash card earns unlimited 2% cash rewards on purchases

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Wells Fargo sponsor landing page on 99% Invisible

Wells Fargo sponsor landing page advertised on 99% Invisible

Wells Fargo landing page captured for its sponsorship on 99% Invisible.

wellsfargo.com/activecash

Episode

99% Invisible
Transatlantic Fiber-Optic Expialidocious
Host: Roman Mars
Publisher: Roman Mars