Verizon Business on The Herd with Colin Cowherd

The Herd with Colin CowherdAugust 15, 2026

THE HERD BEST OF THE WEEK – Colin Was Right About The 49ers, Nick Wright: LeBron Still Runs The NBA, BOLD NFL Predictions

0:49
mid-roll
Colin Cowherd
Speaker
iHeartPodcasts and The Volume
August 15, 2026
Announcer-readBrand awarenessDynamic insertionTelecommunications
0:00 / 0:49
@ 13:08 in ep

Estimated current placement value

~$240range $36$1,700

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

Methodology and limitations →

Transcript

This episode brought to you by Verizon Business. When we watch the World Cup, we focus on the stars, the players, the coaches, the matches. But here's what's fascinating. What does it take to make an event this big actually work? The World Cup from FIFA isn't just the biggest ever. It's also the most technologically complex. 104 matches, 16 stadiums, three countries. Think about that. That's not just the sporting event. That's one of the biggest logistical and technological challenges in the world. And with billions of people watching, there's no room for error. But for Verizon Business, that's another day. With private 5G networks in every stadium, more than 80,000 miles of fiber, end-to-end security, Verizon Business is powering FIFA's World Cup. If Verizon Business can do that, imagine what they can do for your business. Visit verizon.com slash powering FIFA World Cup now to learn more.

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Estimated current placement value

~$240range $36$1,700

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

Methodology and limitations →

Verizon Business sponsor landing page on The Herd with Colin Cowherd

Verizon Business sponsor landing page advertised on The Herd with Colin Cowherd

Verizon Business landing page captured for its sponsorship on The Herd with Colin Cowherd.

verizon.com/powering-fifa-world-cup

Episode

The Herd with Colin Cowherd
THE HERD BEST OF THE WEEK – Colin Was Right About The 49ers, Nick Wright: LeBron Still Runs The NBA, BOLD NFL Predictions
Host: Colin Cowherd
Publisher: iHeartPodcasts and The Volume