Vaer on The Editors

so with that, let's go to our second sponsor this episode. We spent a lot of time this year talking about tariffs, whether it's still actually possible to make things in America. Well, our sponsor today is putting that question to the test. VAER was founded in Los Angeles back in 2016 with a simple but very ambitious mission to revive the American watch industry. Cut to today, Vera is proud to be the largest independent watch assembler in the United States, building watches in California, Arizona, Rhode Island, and Alabama, as well as manufacturing leather straps in Illinois and Florida. All of us here at the editors have been wearing our Vera watches for a while now, and I can tell you firsthand that they are truly amazing. I am wearing mine as we speak. I get positive comments about it all the time. Listeners wondering if it's a Vera watch. Yes, of course it's a Vera watch but then random people also say hey that's a really handsome watch which it is when i'm not wearing it i feel as though something's missing now vera makes some of the most durable well-built watches on the market they use top grade luxury materials they all come with a waterproof warranty and they've earned over 10 000 five-star reviews what's more vera's classic analog approach to timekeeping is not only sophisticated or fine it's also a welcome departure for people who are tired of getting pinged on their smart watches all day if you want to support american craftsmanship and own a watch that's both rugged and refined, check out VAER. You can find it at VAERwatches.com. That's V-A-E-Rwatches.com.