Tremfya on 99% Invisible

99% InvisibleJuly 31, 2026

100 Objects #11: Brannock Device

1:20
post-roll
Roman Mars
Roman Mars
July 31, 2026
Announcer-readDirect responseBaked-in adHealthcare
0:00 / 1:20
@ 31:11 in ep

Estimated current placement value

Low confidence
~$480range $90$3,300

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 1:20 · Announcer-read · post-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

For adults with Crohn's disease or ulcerative colitis symptoms, every choice matters. Tremphaya offers self-injection or intravenous infusion from the start. Tremphaya is administered as injections under the skin or infusions through a vein every four weeks, followed by injections under the skin every four or eight weeks. If your doctor decides that you can self-inject Tremphaya, proper training is required. Tremphaya is a prescription medicine used to treat adults with moderately to severely active Crohn's disease and adults with moderately to severely active ulcerative colitis. Serious allergic reactions, increased risk of infections or lower ability to fight them, and liver problems may occur. Before treatment, get checked for infections and tuberculosis. Tell your doctor if you have an infection, flu-like symptoms, or need a vaccine. Explore what's possible. Ask your doctor about Tremphaya today. Call 1-800-526-7736 to learn more or visit TremfierRadio.com.

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Episode

99% Invisible
100 Objects #11: Brannock Device
Host: Roman Mars
Publisher: Roman Mars