This American Life on This American Life

This American LifeJune 28, 2026

128: Four Corners

0:28
post-roll
Ira Glass
This American Life
June 28, 2026
Host-read (by Ira Glass)Direct responseBaked-in adMedia & Entertainment
0:00 / 0:28
@ 59:19 in ep

Estimated current placement value

Low confidence
~$2,200range $450$15,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 50 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 0:28 · Host-read (by Ira Glass) · post-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Thanks today to our This American Life partners, Nisha Gulati, David Vanderpool, and Rebecca Reid. Please consider joining them as a life partner and become one of the people who help us keep making the show. To thank you, we're going to give you dozens and dozens of bonus episodes we've made. I just started experimenting this week with a little email newsletter. Join at thisamericanlife.org/lifepartners. That link is also in the show notes.

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This American Life sponsor landing page on This American Life

This American Life sponsor landing page advertised on This American Life

This American Life landing page captured for its sponsorship on This American Life.

thisamericanlife.org/lifepartners

Episode

This American Life
128: Four Corners
Host: Ira Glass
Publisher: This American Life