Swan on What Bitcoin Did

What Bitcoin DidJuly 28, 2026

Bringing Back The Bitcoin Bull Market | Cory Klippsten

1:10
mid-roll
Peter McCormack
Speaker
Danny Knowles
July 28, 2026
Host-read (by Speaker)Direct responseBaked-in adWeb3
0:00 / 1:10
@ 11:51 in ep

Estimated current placement value

Low confidence
~$450range $72$3,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 1:10 · Host-read (by Speaker) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

First six months. That's cape.co forward slash wbd. If you own a Bitcoin ETF, especially if it's GBTC, you need to listen up. Spot Bitcoin ETFs provide price exposure to Bitcoin, not direct ownership. You can't withdraw it, you can't self-custody it, and they charge you a management fee every year to hold it. Well, Swan recently announced Swan Real Bitcoin Exchange, and it's ready to use right now. RBX is a structured in-kind exchange that converts your spot Bitcoin ETF shares into real on-chain Bitcoin. It does that without selling on the open market and it's designed to support a tax-efficient outcome. So for example, if you hold GBTC, you're paying one and a half percent a year in management fees for Bitcoin price exposure, but by swapping GBTC for real Bitcoin with RBX, you can drop that figure as low as zero percent by just holding it in self-custody. This is designed in a way that maintains your cost basis and in a manner that supports the deferral of capital gains tax. So if you own a Bitcoin ETF, especially if it's GBTC, you need to talk to Swan Private about RBX today. Head over to swan.com forward slash wbd and book in a call with one of their team. That's swan.com forward slash wbd. If you're already self-custody Bitcoin...

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swan.com/wbd

Episode

What Bitcoin Did
Bringing Back The Bitcoin Bull Market | Cory Klippsten
Host: Peter McCormack
Publisher: Danny Knowles