Squarespace on How Did This Get Made?

How Did This Get Made?July 31, 2026

Fall

1:01
mid-roll
Paul Scheer, June Diane Raphael, Jason Mantzoukas
Speaker
Earwolf and Paul Scheer, June Diane Raphael, Jason Mantzoukas
July 31, 2026
Host-read (by Speaker)Direct responseBaked-in adSaaS
0:00 / 1:01
@ 17:27 in ep

Estimated current placement value

Low confidence
~$1,800range $360$12,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 1:01 · Host-read (by Speaker) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Today's podcast is brought to you by our friends over at Squarespace. You know I love Squarespace because with Squarespace, everything that you need to succeed online is in one spot, from claiming your domain to building a beautiful website, promoting your work and taking payments. It's all there, whether you're just starting out or ready to grow. Easily create a standout site using designer templates or AI with drag and drop editing. It makes everything so easy. I have so many sites. The dinosaur site, the how did this get made site, the paulshear.com. It's all there and they're all completely different because Squarespace allows me to adapt my style for each one of those sites into a format that they make look good. Does that make sense? It makes sense to me. Look, whatever you want to do, offer services, book clients, get paid. It's all in one place with Squarespace, right? You can even do scheduling, invoices, and they have email tools built in, people. It's great. I love Squarespace. Go to squarespace.com slash bonkers for a free trial.

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Squarespace sponsor landing page on How Did This Get Made?

Squarespace sponsor landing page advertised on How Did This Get Made?

Squarespace landing page captured for its sponsorship on How Did This Get Made?.

squarespace.com/bonkers

Episode

How Did This Get Made?
Fall
Hosts: Paul Scheer, June Diane Raphael, Jason Mantzoukas
Publisher: Earwolf and Paul Scheer, June Diane Raphael, Jason Mantzoukas