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SoFi on The Daily

The DailyAugust 16, 2026

What Makes a Killer Thriller?

0:30
mid-roll
Michael Barbaro, Sabrina Tavernise
Speaker
The New York Times
August 16, 2026
Announcer-readDirect responseDynamic insertionFintech
0:00 / 0:30
@ 29:41 in ep

Estimated current placement value

~$12,000range $1,200–$110,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

Methodology and limitations →

Transcript

Today, we'll attempt a feat once thought impossible, overcoming high-interest credit card debt. It requires merely one thing, a SoFi personal loan. With it, you could save big on interest charges by consolidating into one low fixed-rate monthly payment. Defy high-interest debt with a SoFi personal loan. Visit SoFi.com slash stunt to learn more. Loans originated by SoFi Bank N.A., member FDIC. Terms and conditions apply. NMLS 696891.

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Estimated current placement value

~$12,000range $1,200–$110,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

Methodology and limitations →

SoFi sponsor landing page on The Daily

SoFi sponsor landing page advertised on The Daily

SoFi landing page captured for its sponsorship on The Daily.

sofi.com/stunt

Episode

The Daily
What Makes a Killer Thriller?
Hosts: Michael Barbaro, Sabrina Tavernise
Publisher: The New York Times