SoFi on PTI

PTIJuly 15, 2026

Steph Curry Behind LeBron's Stunning Warriors Decision? Kawhi is Back...?

0:35
mid-roll
Tony Kornheiser, Michael Wilbon
ESPN, Tony Kornheiser, Michael Wilbon
July 15, 2026
Announcer-readDirect responseBaked-in adFintech
0:00 / 0:35
@ 13:19 in ep

Estimated current placement value

Low confidence
~$960range $180$6,600

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:35 · Announcer-read · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

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SoFi sponsor landing page on PTI

SoFi sponsor landing page advertised on PTI

SoFi landing page captured for its sponsorship on PTI.

sofi.com/debtplay

Episode

PTI
Steph Curry Behind LeBron's Stunning Warriors Decision? Kawhi is Back...?
Hosts: Tony Kornheiser, Michael Wilbon
Publisher: ESPN, Tony Kornheiser, Michael Wilbon