AG

Snap Judgment on So True with Caleb Hearon

So True with Caleb HearonJuly 30, 2026

Holmes Returns Again

0:29
pre-roll
Caleb Hearon
Wave
July 30, 2026
Host-read (by Caleb Hearon)Tune-inBaked-in adMedia & Entertainment
0:00 / 0:29
@ 0:34 in ep

Estimated current placement value

Low confidence
~$300range $49–$2,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:29 · Host-read (by Caleb Hearon) · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

I'm Glynn Washington, host of Snap Judgment, the award-winning storytelling podcast from KQED. Every week, Snap deals a new card. Like the San Francisco girl selling weed brownies after school who uncovers a secret. Or the Oakland man who invented the wave and never got his credit. Or even the actual Lake Merritt Monster. What? Pick a card, any card. Tap to listen now to Snap Judgment from KQED on Spotify.

Auto-transcribed · verbatim audio matches · Report an error

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Episode

So True with Caleb Hearon
Holmes Returns Again
Host: Caleb Hearon
Publisher: Wave