Shopify on On Purpose with Jay Shetty

I used to think building a business meant doing everything on your own. But building Juni taught me something different. Shopify is the platform we used to run and grow the business. And one of the things I love most is Sidekick, Shopify's AI cofounder. It's like having a business partner who never sleeps. Sidekick handles the hard stuff. Website optimization, analyzing sales trends, updating product SKUs, creating discounts, even helping write copy and set up promotions. So instead of getting stuck in the details, I get to focus on the bigger picture.