ServiceNow on Plain English with Derek Thompson

Why the NBA Feels Broken—and Why the League Can’t Fix It

0:46
pre-roll
Derek Thompson
The Ringer
May 29, 2026
UnknownBrand awarenessBaked-in adSaaS
0:00 / 0:46
@ in ep

Estimated current placement value

Low confidence
~$220range $32$1,500

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:46 · Unknown · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

This episode is brought to you by ServiceNow. Look, I have my dream job. I get to explain complicated ideas to folks who have better things to do than read white papers. But even dream jobs have not so dreamy parts. The stuff that gets in the way of the actual work. That's where ServiceNow's AI specialists come in. They don't just tell you what you should do about your busy work. They actually do it, start to finish. Cases closed, requests handled, no extra work for you. That way you and your team can spend more time on what matters, which for me is finding that one elusive stat that just makes everything click. To learn how to put AI to work for people, visit servicenow.com.

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That way, you and your team can spend more time on what matters, which for me is finding that one elusive stat that just makes everything click.

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Episode

Plain English with Derek Thompson
Why the NBA Feels Broken—and Why the League Can’t Fix It
Host: Derek Thompson
Publisher: The Ringer