Serta on All In with Chris Hayes

All In with Chris HayesJuly 29, 2026

Kentucky governor to McConnell: Prove you can serve or ‘resign’

0:30
mid-roll
Chris Hayes
Speaker
MS NOW, Chris Hayes
July 29, 2026
Announcer-readBrand awarenessDynamic insertionRetail
0:00 / 0:30
@ 38:00 in ep

Estimated current placement value

Low confidence
~$240range $36$1,700

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:30 · Announcer-read · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

And now, the next chapter of the CERTA Counting Sheep. Hey, Uncle Number One, why aren't we counted anymore? Let me tell you a story. Long ago, CERTA invented the Perfect Sleeper mattress. Oh, no. Oh, yes. It says the all-new CERTA Perfect Sleeper with the Q4 support system has four-in-one perfectly interlinked coils that help relieve aches and back pain for perfect sleep night after night. We'll never get counted again. Uh, nope. Serta, we make the world's best mattress.

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Episode

All In with Chris Hayes
Kentucky governor to McConnell: Prove you can serve or ‘resign’
Host: Chris Hayes
Publisher: MS NOW, Chris Hayes