AG

Roe on Dateline NBC

Dateline NBCJune 30, 2026

After the Flood

0:35
mid-roll
Keith Morrison
NBC News
June 30, 2026
Announcer-readDirect responseDynamic insertionHealth & Wellness
0:00 / 0:35
@ 28:19 in ep

Estimated current placement value

Low confidence
~$12,000range $1,200–$110,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 10 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:35 · Announcer-read · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

I'm Hannah. I've lost 75 pounds in twenty months with GLP-1s, plus diet and exercise. On Roe, I've gone from struggling to run a mile to running farther every day. You can access FDA approved GLP-1s online. Get the support you need to reach your weight loss goals. Go to roe.co/weight to see if you qualify. 20% average weight loss in one year in nondiabetics with obesity or overweight with a weight related medical condition versus 3.1 in placebo arm. Rx only. To stay informed about serious side effects, go to roe.co/safety.

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Episode

Dateline NBC
After the Flood
Host: Keith Morrison
Publisher: NBC News