Ring on The Vergecast

The VergecastMay 26, 2026

How clips ate the internet

0:52
mid-roll
Nilay Patel, David Pierce
The Verge
May 26, 2026
UnknownBrand awarenessBaked-in adCybersecurity
0:00 / 0:52
@ 34:21 in ep

Estimated current placement value

Low confidence
~$240range $36$1,700

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:52 · Unknown · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

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Episode

The Vergecast
How clips ate the internet
Hosts: Nilay Patel, David Pierce
Publisher: The Verge