Retool on The Vergecast

The VergecastMay 26, 2026

How clips ate the internet

0:40
pre-roll
Nilay Patel, David Pierce
The Verge
May 26, 2026
UnknownDirect responseBaked-in adSaaS
0:00 / 0:40
@ 1:30 in ep

Estimated current placement value

Low confidence
~$220range $32$1,500

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:40 · Unknown · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Support for the show comes from Retul. Too many companies run critical operations on duct taped spreadsheets, Slack workflows, and whatever else they could cobble together. Not because they want to, but because building internal tools means weeks of waiting on someone else's backlog. That's where Retool comes in. Build custom internal tools just by describing what you need. Prompt something like, build me a revenue dashboard on our Salesforce data. And Retul actually builds it on your company's data, in your cloud, with enterprise security built in. Go to retool.com/virchcast. We all need to retool how we build software.

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Episode

The Vergecast
How clips ate the internet
Hosts: Nilay Patel, David Pierce
Publisher: The Verge