Public on Stuff You Should Know

Stuff You Should KnowMay 27, 2026

Short Stuff: Knuckle Cracking

0:56
mid-roll
iHeartPodcasts
May 27, 2026
UnknownBrand awarenessBaked-in adFintech
0:00 / 0:56
@ 4:38 in ep

Estimated current placement value

Low confidence
~$3,200range $600$22,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 50 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:56 · Unknown · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Support for the show comes from Public. If you look at your investing app, what do you see? An interface stuck in 1997? Or something that looks modern but feels more like a casino than a place to build wealth? Public is different. It's the investing platform for those who take it seriously. On Public, you can build your portfolio for the long haul. Stocks, options, bonds, crypto, it's all there. But what really makes Public different is the technology behind it. Imagine starting your day with an AI summarized market briefing, getting clear summaries of earnings calls the moment they end, or turning any idea into an investable index just by typing a prompt. This is what investing looks like when the tools finally catch up. Go to public.com and earn a 1% uncapped match when you transfer your portfolio. Public, investing for those who take it seriously.

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Public sponsor landing page on Stuff You Should Know

Public sponsor landing page advertised on Stuff You Should Know

Public landing page captured for its sponsorship on Stuff You Should Know.

public.com/

Episode

Stuff You Should Know
Short Stuff: Knuckle Cracking
Publisher: iHeartPodcasts