Progressive on True Crime All The Time
Caroline Muirhead and Sandy McKellar
Estimated current placement value
Low confidenceWhat a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:18 · Announcer-read · pre-roll.
Transcript
Progressive provides small business owners with 30 customizable coverage options to help keep their business going strong. So go ahead, surprise yourself. Get a quote in as little as eight minutes at progressivecommercial.com. Progressive Casualty Insurance Company and Affiliates and Third Party Insurers. Coverage is not available in all states or for all vehicles and coverage selections.
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