AG

Ollie on Code Switch

Code SwitchJuly 31, 2026

Work does not deserve your full self

0:29
mid-roll
Gene Demby, Shereen Marisol Meraji
NPR
July 31, 2026
Announcer-readDirect responseBaked-in adConsumer Goods
0:00 / 0:29
@ 31:35 in ep

Estimated current placement value

Low confidence
~$240range $36–$1,700

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:29 · Announcer-read · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Support for NPR and the following message come from Ollie. Matching outfits, extravagant birthdays, many nicknames, a few classic moves of a dog-obsessed parent. Ollie is obsessed with how obsessed you are with your pup. So they strive to give your dog the best. From fresh, human-grade dog food to in-app health check-ins to track your dog's well-being. Visit ollie.com slash wolf and use code wolf to get 70% off your welcome kit. Ollie, feed the obsession.

Auto-transcribed · verbatim audio matches · Report an error

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Ollie sponsor landing page on Code Switch

Ollie sponsor landing page advertised on Code Switch

Ollie landing page captured for its sponsorship on Code Switch.

ollie.com/wolf

Episode

Code Switch
Work does not deserve your full self
Hosts: Gene Demby, Shereen Marisol Meraji
Publisher: NPR