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NFL Plus on Behind the Bastards

Behind the BastardsAugust 1, 2026

It Could Happen Here Weekly 243

0:30
mid-roll
Robert Evans
Cool Zone Media and iHeartPodcasts
August 1, 2026
Announcer-readDirect responseBaked-in adEntertainment
0:00 / 0:30
@ 60:55 in ep

Estimated current placement value

Low confidence
~$960range $180–$6,600

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:30 · Announcer-read · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

For a limited time, get 20% off an NFL Plus annual plan. With NFL Plus, stream live out-of-market preseason games. Live, local, and primetime regular season games on mobile and NFL Network, including seven exclusive live games this season. With NFL Plus Premium, watch every touchdown every Sunday afternoon during the regular season with NFL Red Zone. Catch game replays and access NFL Pro. Limited time offer ends September 21st. Sign up today at plus.nfl.com slash radio. Terms and conditions apply.

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NFL Plus sponsor landing page on Behind the Bastards

NFL Plus sponsor landing page advertised on Behind the Bastards

NFL Plus landing page captured for its sponsorship on Behind the Bastards.

plus.nfl.com/radio

Episode

Behind the Bastards
It Could Happen Here Weekly 243
Host: Robert Evans
Publisher: Cool Zone Media and iHeartPodcasts