New Balance on Men In Blazers

Nice pivot to being here live at the New Balance Football House. Let's hear it. In Soho, New York. Before I say, before we begin, I adore New Balance with all of my heart. I love it almost more than anything else. It's just an iconic American brand with a rich, rich history. I love everything that they make. You're wearing most of it. Well, I like layers. What can I tell you? It's only 96 degrees outside. I like to have flexibility. Tactical flexibility is the key to not just footballing success through all. I'm also dead inside, so I need the protection. But they do bring so much joy to the world, represented by the footballers who wear their boots on the regs. Bukayo Saka, Eberichi Eze, James. Oh, Michelle Cooper. And I met him just a couple of days ago, the great Jan Diamand. The $120 million man. I tried to get him to Everton for about a tenth of that. That's a difficult sell. It was. It wasn't actually. I don't think he understood what I was saying. He signed the paper that I put in front of him. That's all I'm going to tell you.