MidiHealth on The Indicator from Planet Money
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Estimated current placement value
Low confidenceWhat a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 1:01 · Announcer-read · post-roll.
Transcript
This message comes from MidiHealth. CEO Joanna Strober shares the personal experience that led her to start a virtual care platform for women in perimenopause and menopause. I was having anxiety. I had gained weight. I wasn't sleeping. And my primary care doctor never once said that perhaps I was in perimenopause and that all these things could be related to my hormones. So I had a really tough time for quite a while. And a friend recommended that I try a concierge doctor. She prescribed hormones for me, a combination of estrogen, progesterone, and testosterone. And I felt very relieved that I had this care. And I also had a lot of sadness that I had spent such a long period of time going through this and not getting the right care. And so essentially what we really want to do at Midi is democratize access to this type of care. MidiHealth. Committed to helping women in midlife with paramenopause and menopause care. Accessible via telehealth visits at joinmidi.com.
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MidiHealth sponsor landing page on The Indicator from Planet Money
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