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Lowe's on Freakonomics Radio

Freakonomics RadioJune 26, 2026

679. Why Does Vanderbilt Keep Winning?

1:03
pre-roll
Stephen J. Dubner
Freakonomics Radio + Stitcher
June 26, 2026
Host-read (by Stephen J. Dubner)Direct responseBaked-in adConsumer Goods
0:00 / 1:03
@ 0:29 in ep

Estimated current placement value

Low confidence
~$1,600range $320–$11,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 1:03 · Host-read (by Stephen J. Dubner) · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Freakonomics Radio is sponsored by Lowe's. Get your home ready inside and out with Lowe's July 4 deals event. Save up to 45% off select major appliances, plus an additional 25% off when bundling select major appliances, and save $80 on a select Char Broil Performance Series gas grill, now $299. Shop Lowe's July 4 deals event valid through July 8 while supplies last. Selection varies by location. See lowes.com for more details.

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Part of campaign

Lowe's: July 4 event offers up to 45% off appliances and grills · Jun 26–29, 2026

Lowe's July 4 event offers up to 45% off appliances and grills

2 promos·2 shows

Episode

Freakonomics Radio
679. Why Does Vanderbilt Keep Winning?
Host: Stephen J. Dubner
Publisher: Freakonomics Radio + Stitcher