AG

LinkedIn ads on 99% Invisible

99% InvisibleJune 2, 2026

The MAPL Test

0:31
pre-roll
Roman Mars
Roman Mars
June 2, 2026
UnknownDirect responseBaked-in adMarketing & Advertising
0:00 / 0:31
@ 0:28 in ep

Estimated current placement value

Low confidence
~$860range $160–$5,900

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:31 · Unknown · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Ever invest in something that seemed incredible at first, but didn't live up to the hype? Marketers know that feeling. They optimize for the numbers that look great like impressions, but then they don't see revenue. LinkedIn has a word for that, bull spend. Instead, you can get the highest ROAS of major ad networks with LinkedIn ads. Cut the bull spend. Advertise on LinkedIn. Spend $250 and get a $250 credit. Go to linkedin.com/invisible. Terms apply.

Auto-transcribed · verbatim audio matches · Report an error

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Part of campaign

LinkedIn ads: Spend $250 and get a $250 credit · May 19–Jun 24, 2026

Spend $250 and get a $250 credit.

3 promos·2 shows

LinkedIn ads sponsor landing page on 99% Invisible

LinkedIn ads sponsor landing page advertised on 99% Invisible

LinkedIn ads landing page captured for its sponsorship on 99% Invisible.

linkedin.com/invisible

Episode

99% Invisible
The MAPL Test
Host: Roman Mars
Publisher: Roman Mars