Ketone IQ on The Diary Of A CEO with Steven Bartlett

Ray Dalio: I Predicted 2008, I Know What Comes Next

0:42
mid-roll
Steven Bartlett
DOAC
July 30, 2026
Host-read (by Steven Bartlett)Direct responseBaked-in adHealth & Wellness
0:00 / 0:42
@ 48:17 in ep

Estimated current placement value

Low confidence
~$4,400range $900$30,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 50 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:42 · Host-read (by Steven Bartlett) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Just like John Jones, where marginal improvements in your cognitive performance can have a massive impact. Sometimes I podcast for 10 hours a day. Over the last couple of weeks, I've been in filming for a TV show and I have like one or two days off to get all of my work done, which means there's lots of cognitive load. And so I turn to ketones because I find myself more articulate, able to think more clearly, able to work out better when I'm fueled by ketones. And so the reason I became a co-owner of this company and the reason why they now are a sponsor of this podcast is because I remember one of my team members called Christiana, she tried it once and came up to my desk and she goes, this is the best product ever made. And I think in part that's because she really cares about those cognitive benefits as I do, as John Jones does, and as I think most of my listeners probably will. So if you haven't tried these yet, all you have to do is go to ketone.com slash Stephen, and you'll also get 30% off your first subscription order. You'll get exclusive Ketone IQ merch, and of course, cognitive benefits that might just change your life.

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Ketone IQ sponsor landing page on The Diary Of A CEO with Steven Bartlett

Ketone IQ sponsor landing page advertised on The Diary Of A CEO with Steven Bartlett

Ketone IQ landing page captured for its sponsorship on The Diary Of A CEO with Steven Bartlett.

ketone.com/Stephen

Episode

The Diary Of A CEO with Steven Bartlett
Ray Dalio: I Predicted 2008, I Know What Comes Next
Host: Steven Bartlett
Publisher: DOAC