Kalshi on First Take
Hour 1: Can Joe Burrow Overcome Offensive Line Woes?
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The world's biggest soccer tournament has arrived, and you can trade the entire tournament on Kalshi. On Kalshi, you can trade every match from the opening stage all the way to the final. France is currently trading at 17% to win it all, meaning a $100 trade pays out over $550 if they win soccer's biggest prize. On Kalshi, you're trading against peers in a live market, meaning there's no house. And as the probability changes, you can buy in and out of your position. For a limited time, download the Kalshi app and use code FC to get $10 when you trade 10. K-A-L-S-H-I. Kalshi. Trade on anything. 18 plus only. Restrictions and eligibility requirements apply. Event contract trading involves risk and may not be suitable for all investors. Prices, values, and available markets may differ from those mentioned. For more information, see Kalshi.com slash regulatory.
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Estimated current placement value
What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
Methodology and limitations →