Indeed on The Journal.

The Journal.May 22, 2026

How YouTube Took Over the American Classroom

0:28
mid-roll
Kate Linebaugh, Ryan Knutson
The Wall Street Journal & Spotify Studios
May 22, 2026
UnknownBrand awarenessBaked-in adHR & Recruiting
0:00 / 0:28
@ 4:08 in ep

Estimated current placement value

Low confidence
~$960range $180$6,600

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:28 · Unknown · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

This episode is brought to you by Indeed. The right hire can make or break your company, especially if you're a small business. And relying on luck to find that person isn't really the best strategy. But you know what is? Using Indeed sponsored jobs. You can use it to boost your job post to make sure it reaches more people with the right talents, certification, location, and more. Sponsored jobs posted directly on Indeed are 95% more likely to report a hire than non sponsored jobs.

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Part of campaign

Indeed: Podcast advertising · May 18–22, 2026

The right hire can make or break your company, especially if you're a small business.

3 promos·1 show

Episode

The Journal.
How YouTube Took Over the American Classroom
Hosts: Kate Linebaugh, Ryan Knutson
Publisher: The Wall Street Journal & Spotify Studios