IBM / Heineken on The Herd with Colin Cowherd
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Estimated current placement value
What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
Methodology and limitations →Transcript
I'm Malcolm Gladwell, host of Smart Talks with IBM. I spoke with Sergi Ghosh, Heineken's chief AI officer, to learn how the company is brewing up new workflows with AI. If you can connect all the different applications, all the platforms, remove fragmentation, scale very quick, that's what we call the best connected brewer. That's where IBM is really partnering with us. Crack a cold one and listen to our full conversation at IBM.com slash Smart Talks.
Estimated current placement value
What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
Methodology and limitations →IBM / Heineken sponsor landing page on The Herd with Colin Cowherd
IBM / Heineken landing page captured for its sponsorship on The Herd with Colin Cowherd.
