Hero Bread on The New Yorker Radio Hour

Michigan’s Abdul El-Sayed Is “Not a Burn-It-Down Kind” of Candidate

0:59
mid-roll
David Remnick
WNYC Studios and The New Yorker
July 31, 2026
Host-read (by David Remnick)Direct responseBaked-in adConsumer Goods
0:00 / 0:59
@ 17:41 in ep

Estimated current placement value

Low confidence
~$450range $72$3,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:59 · Host-read (by David Remnick) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

WNYC Studios is supported by Hero Bread. Okay, I love bread. But sadly, I love bread more than bread loves me. I can handle gluten, not to brag, but bread seems to hit my waistline like cake. Furthermore, I seem to have become a person who cares about her fiber and protein intake, and bread just wasn't helping me with those goals. That's why I was so excited to learn about Hero Bread. Look, I've messed around with low-carb breads and baked goods, and most of them taste more like a cardboard box than something you'd actually want to eat, but not hero bread. Their sliced white and seeded loaves taste like actual bread, without the hit to the scale, and they help me meet those fiber and protein numbers. And hero doesn't just do bread. We're talking tortillas, buns, bagels, plus fun new options like hero noodles, 32 grams of fiber, 12 grams of protein, and just 80 calories per serving, if you're a numbers person, and limited-edition treats like lemon poppy seed scones and pan au chocolat. All keto-friendly, all packed with fiber, all high in protein and low in sugar, and most importantly, all delicious. So stop chasing your fitness goals by eating cardboard. Hero Bread is offering 10% off your order. Go to hero.co and use code NEWYORKER at checkout. That's code NEWYORKER at H-E-R-O dot C-O.

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Hero Bread sponsor landing page on The New Yorker Radio Hour

Hero Bread sponsor landing page advertised on The New Yorker Radio Hour

Hero Bread landing page captured for its sponsorship on The New Yorker Radio Hour.

hero.co/

Episode

The New Yorker Radio Hour
Michigan’s Abdul El-Sayed Is “Not a Burn-It-Down Kind” of Candidate
Host: David Remnick
Publisher: WNYC Studios and The New Yorker