Hero Bread on Behind the Bastards

Behind the BastardsAugust 1, 2026

It Could Happen Here Weekly 243

0:55
mid-roll
Robert Evans
Cool Zone Media and iHeartPodcasts
August 1, 2026
Announcer-readDirect responseBaked-in adConsumer Goods
0:00 / 0:55
@ 58:09 in ep

Estimated current placement value

Low confidence
~$960range $180$6,600

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:55 · Announcer-read · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

bite into a stacked sandwich made with hero bread or a fully loaded bagel and the only thing you'll think is delicious you won't think it's up to 19 grams of protein but it is you wouldn't believe it has 11 to 32 grams of fiber but it does hero bread makes loaves buns tortillas bagels and noodles packed with taste but without all the net carbs we're talking zero to five grams net carbs per serving with hero bread there are no compromises just flavor there's none of the stiff baked goods you expect from better for you brands there's just the soft fluffy bread you crave plus small batch drops of indulgent favorites like the popular 2 gram net carb hero croissant and 3 gram net carb hero pano chocolat and right now hero bread is offering 10 percent off your order go to hero.co and use code iheart at checkout that's code iheart at h e r o dot c o

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Hero Bread sponsor landing page on Behind the Bastards

Hero Bread sponsor landing page advertised on Behind the Bastards

Hero Bread landing page captured for its sponsorship on Behind the Bastards.

hero.co/

Episode

Behind the Bastards
It Could Happen Here Weekly 243
Host: Robert Evans
Publisher: Cool Zone Media and iHeartPodcasts